Logo is the first and most effective step to introduce a brand. So that it affects other stages of brand identity such as packaging, label design, etc. In simple words, a logo is a brief symbol of the name along with a reference to the business area to be engraved in the minds of the audience. Pay attention that minimums are important in creating a logo, because it is supposed to convey charm, beauty and meaning in the mind of the audience (viewer) in a short time. In simple words, a logo is a brief symbol of the name along with a reference to the business area, to be engraved in the minds of the audience. Why do we need a professionally designed logo in business? A professionally designed logo draws attention, and leaves a lasting impression on people’s minds. The beauty of a design lies in its simplicity, the simpler it is, the more effective it will be. The logo should not be complicated. It should withstand different fashions over time and not be affected by them. Logo design should be in a way that it can fit in different media without changing its nature and purpose. For example, on the website, billboards, printed products, etc. Show your most beautiful form. Articulation Although your logo design may not directly represent your products or services, it should certainly reflect a purpose about your company’s values and culture. Understanding and recognizing your audience enables you to easily design an effective and appropriate logo for your brand, so that this design will impress your audience and add legitimacy to your business. Part of creating a captivating logo is choosing the right color (aka corporate color) that will help you conjure up the emotions of your viewer. Visual logo design images have a greater impact on the mind and are easily remembered. If you have a nice design or if you can use the image well, your logo will no longer need text. Graphic designs also remain well in the mind as you have seen countless of them. Like the logo of twitter, android, apple, etc., it is good to have a design that can recognize your business by looking at it. However, you will remember these companies when you see this design. Because they themselves give meaning to the logo, not the logo to them. Most people in the world like logotype design. You can leave a good impression on them with a short text or a simple graphic design. Like big companies like Yahoo, Facebook, these types of designs are legible and less graphic than other logo models. These types of designs are mostly used for businesses where branding is particularly important and they want to make their brand name famous. Monogram logo design These logos are designed using the first letter of the brand or using several letters in a combination. There are many beautiful examples for logo design such as Skype, Pinterest. This type of logo design is usually used when the brand name is a bit long. Designing a combined logo Designing a combined logo (image and type) is recommended for brands that only text or photos do not convey the concept of their work. With this method, you can design logos that are understandable and meaningful. A person may prefer not to have a simple logo design and everything is clear from the first look at the logo. Many companies have used this type of design, such as Amazon, Puma, and First Companion. Sound logo Sound logo is a sound that was produced for you and you can use it in podcasts, teasers, advertisements, etc. These sounds leave a good impression on the listeners’ memory, like the sound that Nokia made when turning on its mobile phones. Auditory memory is stronger than visual memory in many people. However, the impact of the audio logo on the auditory memory is more than a visual symbol for many businesses; Such as radio and audio and video training.